AI has become a major topic of conversation today, with many people having strong opinions about what it means for the future workplace. However, as a dentist, you may have more specific questions about whether AI could help you improve your dental practice’s workplace, catapulting you to the top of the page with just a […]
You’ve seen it for yourself. Running your eye care practice is already a full-time job—between managing patients, handling staff, and keeping up with the latest medical advancements, marketing can easily fall to the bottom of your priority list. And that’s not even including the IT side of things, like making sure your patients’ data is […]
For most small dental practices, their website’s blog is the last thing on their minds. The staff is likely too busy scheduling appointments, seeing patients, and dealing with insurance inquiries left and right. Of course, that doesn’t mean that your dental blog in San Diego, CA isn’t an essential part of your website and your dental practice’s […]
If you’re an optometrist, you might wonder whether it’s worth sinking a lot of money into your website. After all, your clients may find you more through word-of-mouth or professional referrals. However, if you’re considering stepping up your healthcare marketing in San Diego, CA, your mobile website may be one of the best ways to give […]
Your schedule in an optometry office depends on your client base and general ambitions. For example, maybe you want to slowly build your practice to eventually open three more locations. Or perhaps you want to stick with a single practice and optimize your workload. Below, we’ll look at a few tips on how to scale […]
User-generated content (UGC) has become a major term in marketing. As influencer content becomes less impactful and branded content gets pushed to the bottom of the page, people rely more and more on regular consumers to relay their honest experiences about a business. If you’re asking how a dentist practice could utilize UGC, we’ll look […]
Any business’s primary aim should be building an online presence, regardless of its niche. Marketing is built on attention, and the internet is the best place to easily build, share, and transmit products, services, and ideas. But how can you take a piece of this information highway and convince those passing by to stop for […]
When it comes to building a brand presence as a dental practice, it all starts with a custom website to establish a digital footprint and foster brand recognition. However, many elements go into setting up a website capable of garnering web traffic. One of the most important elements is the blog. This hub of information creates authority […]
Are you looking to attract more new patients to your optometry practice? How about encouraging your current patients to leave positive reviews? While each of these things is critical for business success, it can be challenging to know how to reflect your optometry practice in the best light. Digital Healthcare Professionals offers reputation management services […]
The eyecare market is increasingly competitive. Your practice needs to stand out more than ever. Fortunately, this is achievable through smart marketing strategies. With a quality website, regular blog posts and SEO content, your practice can rise above your competitors. But the most important factor in all of this is outsourcing. Rather than waste your […]
